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AIC 2024: Why we are introducing Advertising Journal - DG, ARCON

AIC 2024: Why we are introducing Advertising Journal – DG, ARCON

News June 24, 2024 at 10:24 am 0 comments

    The Director General, Advertising Regulatory Council of Nigeria (ARCON), Dr. Lekan Fadolapo has explained that the agency’s decision to introduce the ARCON Journal of Advertising and Marketing Communications (AJAMC), at this year’s Advertising Industry Colloquium (AIC), stemmed from the need to  bridge the existing gap between the academia and professionals in the nation’s marketing space.     GivingRead More

Global PR Experts converge for 26th '#EvaluatePR  event on Brand Health Metrics'.

Global PR Experts converge for 26th ‘#EvaluatePR event on Brand Health Metrics’.

News June 21, 2024 at 6:23 am 0 comments

    P+ Measurement Services, a leading Media Intelligence Consultancy, has scheduled the  highly anticipated 26th edition of #EvaluatePR, for today, Friday, June 21st, 2024.     The agency, in a statement, explained that the quarterly event, which  will be conducted virtually  from 12:00 pm to 1:30 pm, is designed to facilitate engaging discussions, offer valuable insights, and keep industryRead More

New book on marketplace success, debuts

New book on marketplace success, debuts

News June 18, 2024 at 9:42 am 0 comments

    A new book, with  thematic thrusts woven around promoting lifelong learning opportunities for everyone under the Sustainable Development Goal (SDG4) in Nigeria, ‘Step Forward: Market Place Readiness’, has been in launched, in Lagos.     Written by the Corporate Executive and Founder of the LightHouse Network, Nkiru Olumide-Ojo, the new book is designed to prepare young people for theRead More

Nigeria: Mixed reactions greet MultiChoice  rate readjustments

Nigeria: Mixed reactions greet MultiChoice rate readjustments

Marketing June 18, 2024 at 8:40 am 0 comments

      Nigerians, especially subscribers to MultiChoice’s Dstv and Gotv, have continued to express mixed feelings over the decision of the paytv company to readjust its subscription rates, in compliance with a recent court orders.     The Competition and Consumer Protection Tribunal (CCPT), sitting in Abuja, had ordered the paytv company to revert to its old prices, pendingRead More

Over 100 exhibitors to participate at Ecobank's 'Adire Lagos' ... as thousands throng fair

Over 100 exhibitors to participate at Ecobank’s ‘Adire Lagos’ … as thousands throng fair

News June 15, 2024 at 12:22 pm 0 comments

The annual Ecobank “Adire Lagos” exhibition has taken off in grand style with over 100 exhibitors showcasing their wares, in the four-day fair, expected to run between June 14 and 17, this year, at the Ecobank Pan African Centre (EPAC) complex located, in Lagos,.   Originating from Abeokuta in Southwestern Nigeria, Adire textile is an indigenous indigo-dyed cloth made byRead More