BrandsTrack

    The President, Chartered Institute of Personnel Management of Nigeria (CIPM), Mallam Ahmed Ladan Gobir, has attributed the fatalities of  of many small businesses in Nigeria, in their first five years, to inadequate network and collaborations.     The CIPM boss made this observation  at this year’s edition of the institute’s Corporate Membership Forum, held in Lagos.    Read More

      The President, Media Independent Practitioners Association of Nigeria (MIPAN) Dozie Okafor has  commended the Advertising Regulatory Council of Nigeria (ARCON) on the annual industry summit, the National Advertising Conference (NAC), noting the industry would need more of such conferences to remain relevant.     Okafor, who stated this, recently, in Lagos,  stated that the present economic realitiesRead More

Centre for The Promotion of Private Enterprise (CPPE) has lauded   the Central Bank of Nigeria (CBN),  and its Monetary Policy Committee (MPC) on the recent decision to lower Monetary Policy Rate (MPR), and reduce Cash Reserve Ratio  (CRR), noting that the development would enable banks offer lower lending rates. At its meeting held recently,  MPC  had announced a 50-basis-point reductionRead More

      Organisers of the  Nigerian Marketing Awards (NMA),  have unveiled  members of the Awards Decision Council (ADC), for this year’s edition of the event.     Comprising of distinguished marketing practitioners, drawn from Brands, Agencies, Media, Public  Relations (PR), Experiential, and Regulation, the  Council, to be led by the CEO, Entod Marketing Ltd, Iquo Ukoh,  is  saddled withRead More

Apex regulatory authority in the nation’s advertising space, the Advertising Regulatory Council of Nigeria (ARCON) has expressed concerns over a fake AI- generated advertisement, using the image and video of President Bola Ahmed Tinubu to solicit for investment in a Ponzi scheme, while warning  media owners to ensure promotional items, used on their spaces, get the required approval before exposure.Read More