Following a rigorous and transparent evaluation by the Awards Decision Council (ADC) of the Nigerian Marketing Awards (NMA), the board of the Award  has announced  MTN, Heineken, Cussons Carex and Goldberg,  Top 4 finalist brands, shortlisted for the  Brand of the Year 2025 Category.

 

 

The brands, the Council says,  represent the very best in innovation, consumer engagement, and sustained marketing excellence across Nigeria’s dynamic marketplace.

 

 

It added that public voting to determine the ultimate winner, which was officially opened on  Tuesday, 29 October 2025,  will close on Wednesday, 5 November 2025.

 

Speaking on the Award, the Founder, Mr. Tony Agenmonmen,  stated that the Brand of the Year category reflects the voice of the people and celebrates the power of brands that truly connect with consumers.

 

“It remains one of the most exciting and competitive categories of the Awards, as it recognises the brand that Nigerians believe, has made the greatest impact during the year,” he stated.

 

The former NIMN boss added that since its inception in 2022, the Awards had gone a long way in   redefining the standard of recognition in the industry,  in scope, scale, transparency, and credibility.